Recently I was in a small market and I wanted some strawberry jam or preserves, real strawberry jam – I love it! I found one that looked good. It stated all natural strawberry preserves on the front label – it had a nice looking natural look to it and seemed a fair cost. I put it into the cart and started to walk away when I noticed another brand that was organic. I stopped and thought – read the label, dummy!
The brand that stated “all natural” was not really. It did have some strawberries in it, but it was also high in fructose corn syrup and three different preservatives. Not very natural! I then read the organic strawberry bottle and lo and behold it was 100% nothing added certified organic strawberry jam!
The contents look pretty much the same, but clearly they were not. The organic jam may have cost more – but it was what I really wanted – real strawberry jam.
The other day we ran across a video that emphasizes the point even further. “Blueberries found in blueberry bagels, cereals, breads and muffins are REAL blueberries right? Wrong! Award-winning investigative journalist Mike Adams, the Health Ranger, exposes the deceptive chemical ingredients and dishonest marketing of “blueberry” products from big-name food and cereal companies. The blueberries, it turns out, are made from artificial colors, hydrogenated oils and liquid sugars.”
This video really illustrates the point:
As you all know from our newsletters and website we try to push this message. It really is important to know what you are buying. Buying organic is very important. This is why!
There are many companies marketing products that don’t contain what they appear to, based on the front label. Much of the Goji, Mangosteen, Acai, Noni, Pomegranate, Maqui, Sea Buckthorn Oil,, Tamanu Oil, and Oregano Oil for sale are so much less than the pure product you should expect. Many are significantly diluted versions of their former selves, containing only trace amounts of the ingredients listed on the label. Plus, a whole lot of other ingredients you don’t want.
It’s not just off-brands marketed on the web – it’s big name brands and retailers that are providing misleading information regularly. We are not big fans of the Walmart’s, Monsanto’s and GNC’s of the world. We like and do support small business that are the backbone of this nation.
This is why buying organic products is really worth the effort and the cost. In order to be organic they have to be independently inspected, and additive free! Its a way of really ensuring you are getting what you intend to get!
So read the label, buy organic when you can, buy natural when you can and live healthy!