Omega-3 polyunsaturated fatty acids (PUFAs) found in seafood are associated with lower risk of heart disease

Omega-3 polyunsaturated fatty acids (PUFAs) found in seafood are associated with lower risk of heart disease, improved immune function, health advantages in preterm infants and possibly lower risk of suicide, according to new research. These findings and more are summarized in the December 2011 PUFA Newsletter and Fats of Life newsletters for health professionals and consumers, respectively.

One study reported that healthy adults with the highest consumption of fish had higher scores for two indicators of heart health – blood vessel cell function and less inflammation – compared with those who did not eat fish. Such observations suggest that eating fish regularly or supplementing with omega 3’s from fish oil, may help prevent heart disease.

Heart Health Related Product:

Ultra Omega 3-6-9

Pure Krill Antarctic OilWhat is Krill Oil and What are the Benefits of Krill Oil?

Liquid CoQ10

Liquid Power Multi-V or Ultra Supreme Greens and Fruits or Both?

Question: Hi,

I have been taking your Liquid Power Multi-V and your Mangosteen Elxir and I love it!  I am very interested in your Ultra Supreme Greens & Fruits and I just wanted to know is taking the liquid power multi-v and the Greens & Fruits a good idea or is it too much and I only need one.  I noticed the Greens & Fruits has a decent amount of vitamins in it already.  If I only need one which one do you recommend and if you recommend both how do you recommend I take them.  Both at the same time in the morning to start my day or one in the morning and one in the afternoon.  Thanks!

Answer: Jason,

Liquid Power is the base and you will build from there. Here are a few other ESSENTIALS.

A complex of essential fatty acids Ultra Omega 3-6-9 and Lecithin granules (lecithin in the emulsifier that allows you to metabolize the oils, plus the brain is 30% lecithin, and it’s good for cholesterol metabolism).

Whey Protein: Proteins are essential parts of all living organisms and participate in every process within our cells. Protein is also what makes up our muscles, immune system, internal organs, hair, nails, skin, and connective tissue. Whether your body resembles a brick house, stick house, or straw house is determined by the level of protein in your body. When a client comes in for a consultation with weak nails, poor hair growth, a weak immune system, and/or low energy, I always know they are deficient in their intake of (quality) protein. I usually take one scoop a day (25 grams of protein), but two scoops on the days I am working out in the gym.

Vitamin D is mandatory for all of my patients – 5-6,000IU’s per day (see for more data)

Here is a protocol I put together some time back.

I hope this helps.


Marcus Ettinger, BSc., DC

I have an extra 20 pounds I’d like to lose but am very sensitive to anything diet

Question: Dr. Ettinger,

I am 52 yrs old and have already gone through menopause. I get very confused about what supplements I should be taking. I am not on any hormones and only take a multivitamin. I have an extra 20 pounds I’d like to lose but am very sensitive to anything diet.

Any suggestions?

Thank you,


Answer: Gina,

Thank you for the question. This shows me you are ready for a positive change in your life.

CaliTrim (lipotropic formula*) 1/3x day, Liquid CoQ10 (1/2 Tbsp 2x/day) and Liquid B Complex (1 tsp/day), combined with starch reduction (anything made from wheat, corn, rice, potato, rye, oat….) will help you to reduce weight gradually and naturally. STARCH REDUCTION IS VERY IMPORTANT! If you can get in 30 minutes or fast-pace walking 3 or 4 times per week, you will lose the weight even faster. Plus, you will have more energy; you heart and lungs will be healthier; you will lower your risk of developing most diseases; your sleep will be improved and more than likely, your attitude toward life and living will rise to new levels. It’s a win-win-win opportunity.

The links go directly to the products. Please e-mail me back in a few weeks to give me an update on all the areas that have been improved.


Marcus Ettinger BSc, DC

*Lipotropic compounds are those which help catalyse the breakdown of fat during metabolism in the body.

Choline is the major lipotrope in mammals and other known lipotropes are important only insofar as they contribute to the synthesis of choline. (Barak, 1973)

A lipotropic nutrient is one that promotes or encourages the export of fat from the liver. Lipotropics are necessary for the maintenance of a healthy liver as well as burning the exported fat for additional energy. Without lipotropics such as choline and inositol, fats and bile can become trapped in the liver, causing severe problems such as cirrhosis and blocking fat metabolism. Choline is essential for fat metabolism. Choline functions as a methyl donor and it is required for proper liver function. Like inositol, choline is a lipotropic. Inositol exerts lipotropic effects as well. An “unofficial” member of the B vitamins, inositol has even been shown to relieve depression and panic attacks. Methionine, an essential amino acid, is the major lipotropic compound in humans. When estrogen levels are high, the body requires more methionine. Estrogens reduce bile flow through the liver and increase bile cholesterol levels. Methionine helps deactivate estrogens.

Methionine levels also affect the amount of sulfur-containing compounds, such as glutathione, in the liver. Glutathione and other sulfur-containing peptides (small proteins) play a critical role in defending against toxic compounds. When higher levels of toxic compounds are present, more methionine is needed.

Choline assists detoxification reactions in the liver. Although choline can be synthesized from methionine or serine, recent evidence indicates that choline is an essential nutrient.

Betaine hydrochloride is a powerful lipotropic and increases gastric acid.[1]


1.  “Betaine Hydrochloride Information on Healthline”. Retrieved 2008-04-24. “Betaine in human nutrition.”. Retrieved 2009-10-11.

Acai Berry & Weight Loss

Organic Acai berries!Acai Berry helps with your weight loss! How can you improve your mental and physical performance and at the same time control your weight? A smoothie with CAOH® organic freeze dried Acai first thing in the morning! Well, after you wake up and shower of course. Many of us skip breakfast and that is not good news. Having a good breakfast is one of the simplest ways to improve your overall health. Did you know that breakfast skippers tend to be heavier than non-breakfast skippers?

Research shows that people who consume breakfast are leaner and maintain their weight compared to those who skip breakfast. If you skip breakfast, your metabolism slows down to conserve the little energy you have left from the overnight fast, which means that anything and everything that you consume later in the day, your body will want to store right away! By having a balanced and complete breakfast, you'll kick start your metabolism. Not only will your metabolism become more efficient during the day, but it will prevent you from being too hungry and making less healthy food choices at your next meal. It will also give you energy to function, meaning that you get more out of your day and feel great!

In addition, by skipping breakfast, delayed cravings peak in the afternoon, which can lead to poor nutrition choices. Breakfast skippers also miss out on vitamins and minerals that they would have consumed in their breakfast meal and do not make it up later in the day. Lack of breakfast leads to poor memory, concentration, ability to do work and much more! So if you find that you are not at your peak and you skip breakfast, why not try an Acai berry smoothie for a change? Or a scoop of CAOH® organic freeze dried Acai with yoghurt and/or cereal?

If you're short on time, just throw a few spoons in a tub of yoghurt and mix it up. In one serving you!ll get the goodness of fiber, antioxidants, carbohydrates, and healthy unsaturated fats plus vitamins and minerals to help your body function. A CAOH® Acai berry breakfast gives you the nutrition and energy you need in your busy lifestyle! CAOH®

Get Acai Berry products online here!

Acai Berries have fiber!

Organic acai berries ripening in the brazilian sun!Healthy Fiber – “Eat more fiber”. Easy to say but hard to do? You have probably heard that before, but why is fiber so good for us?  A high fiber diet (approximately 30-40g per day) reduces the risk of some chronic conditions. It is also a great way to help you feel full quickly and lose weight. Fiber comes from plant foods: whole grain cereals, vegetables, legumes, fruit, nuts and seeds, and is necessary for your gut to function properly. However, it is important to drink plenty of fluids in order for the fiber to swell and act as a sponge and regulate your gut movement.

Fiber acts like a sponge and soaks up sugar in the foods you eat, and releases it slowly, helping control blood sugar levels. It also reduces cholesterol absorption and excretion, therefore reducing blood cholesterol. But that's not all. Foods that are high in fiber expand in the stomach and intestine like a sponge, to help you feel full, and these foods tend to be those low in energy. These foods are said to have low energy density. If you compare to a bag of candy, there is no fiber in it and they are very high in energy, and candy does not act like a sponge and expand in your stomach to help you feel full and stop eating!

CAOH® Acai berries can help you bulk up your diet with fiber, and therefore decrease its energy density. This way you!ll be eating less energy for the same weight of food and therefore help in weight management. CAOH® organic freeze dried Acai has a fiber content of 1.35g (per 5g serve) compared with an apple (1.8g) or a weetbix (1.8g). In an Acai berry smoothie with 3 scoops of organic freeze dried All the information on acai berries. powder, you get around 4g of dietary fiber! The recommended intake is  suggested to be 30g of fiber per day.


Purchase CAOH® Acai Berry online now!

What Acai is and what it is not!

Acai is a great product and has many important health benefits, but companies with absolutely no credibility or ethics are filling the internet with false statements and promises!  Caveat emptor – “LET THE BUYER BEWARE.”

California Academy of Health Catalog

Full product catolog for California Academy of Health (CAOH).

Sugar tastes sweet, but it can lower your immune system!

o sweet!

Some interesting information on the relationship between sugar and its effects were covered in USA Today.  They report that a big dose of sugar can immediately suppress your immune system and make you more vulnerable to colds, flu and other infections.

So, at a time when people are especially keen to protect themselves from H1N1, or swine flu, it’s worth asking: Is it true? Can a few spoonfuls of sugar really help make you sick?

Denver nutrition therapist Kate Pfeiffer has no doubt. "Limiting sugar should be the first line of defense against infectious disease," she says. She wrote a column that is worth reading titled: "Worried about the Swine Flu? Avoid Sugar!" In it she cites a 1973 study, published in the American Journal of Clinical Nutrition and other references.

In the study, researchers at Loma Linda University gave volunteers 100 grams of sugar (20 teaspoons, roughly the amount in a liter of soda). The researchers then drew blood from the volunteers and mixed in some bacteria. They found that infection-fighting white blood cells from people who had just gorged on sugar gobbled up many fewer bacteria than those who had just fasted or eaten an unsweetened starch.

But that’s not evidence that would convince most doctors, says Aaron Glatt, an infectious-disease specialist who is president and chief executive officer of New Island Hospital in Bethpage, N.Y. Glatt says he has heard of the sugar theory, but as far as he knows, there are no studies showing people who eat a lot of sugar actually get more cases of colds and flu.  However this is contradicts the references outlined in Ms. Pfeiffer’s article.

He says: "There are numerous other reasons people should be concerned about sugar intake," including the prevention and control of obesity and diabetes. But, he says, "there’s no reason not to drink a glass of soda just because someone next to you is sniffling."  This puts more emphasis on a balanced diet.

While it’s unlikely any one food is the key to a strong or weak immune system, we can optimize the building blocks for immune system by eating a healthy, balanced diet.

Experts agree wholeheartedly that overall nutrition is more important than any one substance. But there’s something about a sugar overdose that makes people vulnerable.  All these statements being true, it is interesting that American Dietetic Association and other health groups suggest lower intake of sugars.  We’ll expect to see some evidence soon — when doctor’s offices fill up with sick kids after Halloween.

Issue of note:

The above leads us to caution you on another issue.  CAOH® has a competitor that is marketing an Acai juice product that has the same name as our juice, "Acai Max".  Acai Max® is the name of our very popular organic acai juice blend.  We have been producing our acai juice product since 2004 and the product name "Acai Max" is our registered trademark!  This other party not only produces a juice that is more expensive and less potent in the primary ingredient Acai, but they add cane juice to it.  Now many of you will ask, what is cane juice?  Cane juice is juice squeezed from sugar cane, which is then dried (dehydrated) and used to make cane sugar – yes SUGAR!  Cane juice is nothing more than sugar!  Now there is a new movement to push cane juice as a healthy choice to refined sugar, but the fact remains that it is still sugar.  Other than it being sweet there is no nutrition in cane juice or sugar.  So they are basically overtly adding sugar to their acai juice.  So please remember if you do not see "California Academy of Health" on the bottle – it is not our product and may have unwanted additives.



Low calorie whey protein "Breakfast Shake" fights aging and gives you tons of energy

Q: I am a 55 year old woman in good health and get plenty of exercise.  Can you recommend a daily supplement regimen for me?  You have way too many products for me to make a good choice.


Jeanie Atkinson

A: Jeanie,

I think this is exactly what you are looking for:

For breakfast have a protein shake that includes all you daily supplements. This is what I’ve done for the last 15 years.

Whey Protein Powder – 1 scoop (caoh product)
Liquid Power – 1 ounce (caoh product)
Flax Seed Oil –  1 Tbsp  (From health food store)
Lecithin Granules – 2 Tbsp (caoh product)
Ultra Supreme Greens – 1 Tbsp (caoh product)

8oz water
Frozen strawberries and blueberries

Blend in blender till smooth

This covers all bases and will give you tons of energy. My grandmother started on a version of this at 83 and lived till she was 96.

I hope this helps. Talk with Heather 800-643-7188 if you need any help ordering products.


Marcus Ettinger DC, BSc

True Facts About Acai. What Acai is and what it is not. Get the facts here


Click here for information on what Acai is Not!

Acaí Palm (IPA [asai]) is a member of the genus Euterpe, which contains 7 species of palms native to tropical Central and South America, from Belize south to Brazil and Peru, growing mainly in floodplains and swamps. The genus is named after the muse Euterpe of Greek mythology. Euterpe are tall slender attractive palms growing to 15-30 meters tall, with pinnate leaves up to 3 meters long. Many of the palms that were once in the genus Euterpe have now been reclassified into the genus Prestoea (Riffle, 2003). The species Euterpe oleracea is usually called Acaí Palm, after the Portuguese name for the beverages made from its fruit. The vernacular name is also sometimes spelled Assai Palm in English.

The fruit, a small, round, black-purple drupe about 1 inch in diameter, similar in appearance and size to a grape but with less pulp, is produced in branched panicles of 700 to 900 fruits. Two crops of fruit are produced per year. The fruit has a single large seed about 7–10 mm in diameter. The epicarp of the ripe fruits is a deep purple color, or green, depending on the kind of acai and its maturity. The mesocarp is pulpy and thin, with a consistent thickness of 1 mm or less. It surrounds the voluminous and hard endocarp which contains a seed with a diminutive embryo and abundant endosperm. The seed makes up about 88-90% of the fruit (Schauss, 2006c).

You can find out even more from these links:

Acai (Euterpe oleracea) History, Harvesting and Use!

Fun facts about acai berries and juice!

More information on the Acai Berry!

Berries – The Incredible Superfruit

Acai: Questions and Answers

Pictures of Acai in the Amazon Rain Forest!

These are our organic Acai Products:

Acai Max®

Absolute Acai Powder™

Absolute Acai Capsules™

Acai is not a diet product!

Acai Berry Scams Are Ripping People Off

We get 5-6 e-mails per day talking-up the virtues of acai as a weight-loss miracle. We hate to be the one to break the bad news to you all, but acai has as much weight-loss capability as do red grape skins or blueberry skins. The ability of any of the products mentioned, when taken alone, to create an environment where weight just melts off is a bald-faced lie. Meaning, if you continued with your normal way of life and just add acai to your diet, changed nothing else, NO weight would be lost. You may physically and/or mentally feel better, because acai is a potent antioxidant and antioxidants neutralize toxic free-radicals, but it is not a weight loss miracle.

There are many examples of acai berry scams that suggests people will lose between 22-30 pounds in 14 days. Free Trail! No risk guarantee! Dr. Perricone, Dr Oz, and Oprah endorse it! The list goes on and on.

Come on people, it’s hogwash!

Important Issues:

Quality: The first step is finding a company who creates a quality, organic, pure acai products who will not rip you off. Since acai is so popular these days, many manufacturers have entered the market, creating inferior quality acai products with fillers and additives which give you none of the benefits that pure organic acai will give you.

Free Trail Marketing Scams: (They are not really free because you have to pay shipping!) The reason they charge you for shipping is so they can get your credit card info. Then in 30 days they charge your card again between $75 and $100 for a new order and enrollment in a health news letter. If you want to cancel future orders (or like many, didn’t read the fine print and so didn’t realize you signed up for something) it is difficult to contact them or even find a phone number. We have had dozens of calls to our company by frustrated people trying to locate the company they ordered the “free” sample from so they can cancel future orders.

Click here to review a report from the BBB.

This is just the simple truth!

I have been taking acai for years now and I still weigh the same (I eat great and I exercise 3-4 days a week. But I am not taking it for weight-loss, I am taking acai strictly for its incredible antioxidant powers). I love acai and I sell a ton of it in my practice, I just don’t sell it for weight-loss. That would be highly unethical and not worth the money I would make. –Dr. E.

Acai is a great product and has many important health benefits, but companies with absolutely no credibility or ethics are filling the internet with mis-statements and promises!

Consider these facts carefully before you give out your personal and credit card information:

  1. We have been in business for over 10 years and have 1000’s of loyal return customers using our products.
  2. California Academy of Health® has earned a rating of A+ by the Better Business Bureau (BBB) – click here to verify!
  3. We provide open access to our customer reviews (good and bad): Click here to review!
  4. We offer a 30 day 100% satisfaction guarantee! Click here for details!
  5. We have tons of detailed, up-to-date FAQ resources: Click here to review!
  6. We have a line to our Director of Product Research for answers. Have a question? Ask the Doctor: Click here!
  7. Specials are always available so we can help you save money! Click here for details!
  8. Outstanding customer service. We are a family owned company so we are always here to help – just call us or email us 24/7 and we will do whatever we can to help!

All this in addition to our high-quality, unique products make us the clear choice. Really why would you even consider anyone else?

Need more information? Call us at 800-643-7188.



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